These jobs were popular with other job seekers Brand Leadership and Guidance: Provide strategic leadership and guidance to internal and external stakeholders to drive brand advocacy and foster strong brand connections across customer segments and stakeholders. • Cross-Functional Collaboration: Collaborate closely with colleagues across the Marketing Function, including Customer research and insights, Channel Marketing, Corporate Communications & Foundation, and Internal Communications, to ensure alignment and consistency in brand messaging and execution. • Brand Strategy Development: Work in partnership with relevant teams to develop and execute comprehensive brand strategies that align with the organization's overall objectives and values. • Agency Management: Oversee relationships with external agencies to ensure the delivery of high-quality creative work, effective media placement & value ROMI and strategic brand initiatives. • Brand Metrics and KPIs: Establish and monitor key brand metrics and commercial KPIs to track the effectiveness of brand initiatives and campaigns, making data-driven decisions to optimize performance on ROMI. • Scale & Leverage partnerships: Maximise and strengthen partnership and sponsorships to ensure that effective leveraging and scalability for brand and business impact. • Brand Purpose and Promise: Ensure consistency in delivering on the brand purpose and promise across all touchpoints, including the development and execution of propositions such as the EVP (Employee Value Proposition) and CVP (Customer Value Proposition). Brand Leadership and Guidance: Provide strategic leadership and guidance to internal and external stakeholders to drive brand advocacy and foster strong brand connections across customer segments and stakeholders. • Cross-Functional Collaboration: Collaborate closely with colleagues across the Marketing Function, including Customer research and insights, Channel Marketing, Corporate Communications & Foundation, and Internal Communications, to ensure alignment and consistency in brand messaging and execution. • Brand Strategy Development: Work in partnership with relevant teams to develop and execute comprehensive brand strategies that align with the organization's overall objectives and values. • Agency Management: Oversee relationships with external agencies to ensure the delivery of high-quality creative work, effective media placement & value ROMI and strategic brand initiatives. • Brand Metrics and KPIs: Establish and monitor key brand metrics and commercial KPIs to track the effectiveness of brand initiatives and campaigns, making data-driven decisions to optimize performance on ROMI. • Scale & Leverage partnerships: Maximise and strengthen partnership and sponsorships to ensure that effective leveraging and scalability for brand and business impact. • Brand Purpose and Promise: Ensure consistency in delivering on the brand purpose and promise across all touchpoints, including the development and execution of propositions such as the EVP (Employee Value Proposition) and CVP (Customer Value Proposition). Desired Experience & Qualification Bachelor's degree in marketing, Communications, Business Administration, or related field - Proven experience in brand management, with a strong track record of developing and executing successful brand strategies in a dynamic and competitive market environment. - Deep understanding of branding principles, consumer behaviour, and market trends, with the ability to translate insights into actionable strategies and campaigns. - Excellent leadership and communication skills, with the ability to inspire and influence cross-functional teams and external partners. - Strong analytical skills and a data-driven mindset, with the ability to interpret complex data and metrics to drive decision-making and optimization. - Strategic thinker with the ability to anticipate market shifts and proactively identify opportunities to strengthen the brand's position and relevance. - Experience working in the telecommunications industry or a similar fast-paced, technology-driven environment is preferred. Other Sectors & Industries These jobs were popular with other job seekers#J-18808-Ljbffr
