APPLY DIRECTLY VIA CRAYON HERE: https://www.crayon.jobs/jobs/south-africa/johannesburg/senior-strategic-planner/1066 How you'll roleAs the Senior Strategic Planner, you'll take briefs from clients, and formulate and implement media plans in order to help promote clients' products and services. The company is looking for a senior strategic media thinker, who is proficient in media planning tools, familiar with the media landscape (ATL and digital), and able to understand and communicate media data and research findings; omnichannel experience at a strategic level and previous experience working in a global agency would be preferable. You need to have a curious mind, and a strong appetite for new technology, emerging platforms, pop culture, and trends. What you'll doWork within a team and remotelyTake and interpret implementation/medium-weight strategy briefs from clients and meet expectationsFormulate and implement media plans and creative approaches in order to help promote client products and servicesManaging the implementation plan with your team from start to finishCollaborate with clients' advertising, public relations, and product teamsBe capable of interpreting briefs, developing and understanding media objectives, target markets, consumer journeys, and relationships with media touchpointsWork closely with the lead strategist when creating and presenting flow-plansConstantly demonstrate a strong appetite for new technology, emerging platforms, pop culture, media engagement behaviour, and trendsMentor interns/Assistant Strategic PlannerUnderstand the role of digital and ATL media platformsTake initiative to learn and grow in other areasLiaise with clients and manage their expectations while ensuring deadlines are metDevelop strategy documents in line with the discussed strategic directionUnderstand how to set media objectives and include the objectives in the strategy and implementation thereofBuild relationships with media owner representatives and encourage creative media thinkingAttend industry presentations and bring back learnings to the agency and clientsMedia planning across all offline channels, owning elements of planning and implementationEvaluate media opportunities in line with brand strategyContinuously build on understanding the role of media and insight into other marketing mix elements with a view to integrating and understanding the full consumer journeyMaintain a constant awareness and monitoring of core competitors' communication activities and actively inform lead strategist and clients thereofFollow the buying and booking processes with your media assistantConsistently look for good media buys and negotiate the best deals for clientsMonitor trends, tools, and opportunities in the various media environments, and appropriately apply that knowledgePost-campaign analysis and insights developmentAssist in managing and resolving financial queriesAccount/client profitability management from an implementation perspective What you'll need8+ years of experience in a similar roleExperience working in a large agency environmentTelmar skillsAbove-the-line media planning strength with an understanding of strategyStrategic media thinkerTechnical media maths, definitions, concepts, budget settings, etc.To know the media landscape — all media platforms, continuously upskilling yourselfAn understanding of media data (updates in the data) and research findingsThe ability to develop relationships — internally with your team, and externally with clients, media owners, and partner agenciesTo be digitally connected with a curious mindProficiency in Microsoft Excel and Microsoft PowerPointExcellent written, verbal, and presentation skillsStrong administrative, problem-solving, and analytical skillsTo be diligent with high attention to detail (accuracy is critical)Strong organisational, interpersonal, and project management skillsA desire to learn more about the trends shaping consumer behaviour today and in the futureAn understanding of systems and processesThe ability to train internsAPPLY DIRECTLY VIA CRAYON HERE: https://www.crayon.jobs/jobs/south-africa/johannesburg/senior-strategic-planner/1066
