Role: Marketing CoordinatorLocation: Durban NorthMarketing Coordinator Requirements:Bachelors degree in marketing/communications or related (essential).Two years of experience in content management, creative writing, advertising concepts and media negotiations.Proven experience in digital marketing, including social media, email marketing and SEO.Strong skills in website design, development and maintenance using platforms such as WordPress or Shopify will be an advantage.Critical thinker with strong problem-solving and research proficiencies.Ability to comprehend and interpret competitor strategies and consumer behavior.Ability to gather large amounts of data and convert it into meaningful analysis.Solid organizational skills and detail oriented.Strong project management skills with the ability to prioritize tasks and meet deadlines.Ability to work under pressure and meet strict deadlines.Creative mind with superb written and verbal communication skills, with the ability to create compelling content for various marketing channels.Familiarity with graphic design tools such as Adobe Creative Suite or Canva.Proficient in Microsoft Office, Photoshop and web editing packages will be an advantage.Marketing Coordinator Responsibilities:Develop strategic marketing initiatives and activities.Implement marketing plans that include print, broadcast and online content.Create branded advertising campaigns, and support the marketing and design teams by coordinating and collating content.Setup tracking systems for marketing campaigns and online activities.Conduct market research to identify marketing opportunities and negotiate media coverage.Traffic all advertising efforts to appropriate channels.Develop and manage all internal communication systems.Create, maintain and strengthen the organizations overall brand through all media avenues.Manage print contractors and other promotional vendors.Responsible to fulfil stores requestsCommunicate with storesBudget planning and implementationCorrespond with the companies we partnered with to market the products, EdgarsLiaising with suppliers for marketing materials & store suppliesAssist with website administrationSupervise a teamAssist with Design and layout of:PostersNewspaper AdvertsInvitesPamphletsBannersWindow VinylsPromotional materialsSocial Media advertsStreet Pole artworksEvent CoordinationCoordinating social media and website briefsProof reading of social media postsCustomer Care (Social Media, Call ins, Hello Peter, WhatsApp, Emails)Copyright for SMSs to customers and sending of SMSManage the SMS databaseCopyright of radio scripts (editing)Booking of radio and newspaper advertsDesigning the weekly email newsletters and sending to customersManaging the emailer databaseCoordinating the monthly promotion briefsPlacing orders for marketing materials and display itemsCompiling store memos for each promotion
