Brand And Communications Executive

Responsibilities include:Define and reinforce the companies market position through brand positioning and affinity-driving campaigns.Design and manage the integrated marketing communications plan across all segments, channels, and products for ATL and BTL using innovative and customer-oriented go-to-market strategies.Manage and drive marketing efforts across online and offline channels. Align marketing communications with go-to-market trade marketing.Optimize media channels, media networks and available properties.Provide oversight on brand framework and architecture design including developing and maintaining a comprehensive set of brand identity tools and guidelines across the group.Define, manage and evolve the companys sponsorship strategy and portfolio to uplift brand equity.Requirements:A minimum of an NQF 7 degree in marketing and communications or relatedA post-graduate qualification will be highly advantageousRelevant experience in a fast-paced environment3 years in a senior managerial level positionMarketing and brand-building experience