Product Manager - Commercial

Product Manager - Commercial
Company:

(Confidential)


Product Manager - Commercial

Details of the offer

Develop and implement promotion activities according to marketing plan and sales cycle, to meet sales target and increase market share
Development of KOLs for support of the brands.
Participate in annual and rolling forecasting
Manage cost to budget
Line management or mentorship of lower level marketing personnel within department
Develop a long-term strategic plan to develop the product portfolio and individual brands
Develop and implement an annual promotional plan, from the strategic plan, to achieve sales targets and
to grow market share, through the sales cycle plan and other communication options.
Develop ongoing liaison with KOL’s in relevant fields and their professional societies
Financial management of the marketing programme including budget planning, resource allocation and
preparation of reports.
Support efforts to market the brands into the Public Sector and Export Markets.
Monitor and report external data from IMS, ImpactRx, Nielsens, AZTEC and other sources:
Market share, total market and doctor prescription
Sales growth vs. major competitors
Trends
Competitor activity and company’s responsesBe the “market expert”. Project that image through all levels of the organisation and communicate
appropriately with internal and external contacts.
Contribute to monthly rolling unit forecasts for supply planning
Monitor and report market intelligence
Develop close “Partnerships” with key support organisations to ensure quality programmes – Advertising
Agency, PR Agency. Manage projects thoroughly from briefing through to implementation on time and on cost with those agencies.
and overall business, with great initiative.

Skills required:
Professional demeanor
High energy leader with proven ability to work in team situations, and ability to manage direct reports
Ability to work autonomously
Pro-active in keeping abreast of industry development and customer expectations
Self-reliant and demonstrated PC skills
Willingness to be adaptable according to business demands
Analyses issues and breaks them down into their component parts. Makes systematic and rational
judgments based on relevant information
Demonstrates a broad-based view of issues, events and activities and a perception of their longer-term
impact or wider implications to the overall business
Demonstrates a readiness to make decisions, take the initiative and originate action
Understands and applies commercial and financial principles. Views issues in terms of costs, profits,markets and added value

Candidates that meet the criteria may submit their CV to jobs@------
Should you receive no response within 7days, please consider your application unsuccessful


Source: Executiveplacements


Area:

  • Sales / Trade Representative - Sales

Requirements